130416_LV_icons_CLake_01-129

130416_LV_icons_CLake_01-067

130416_LV_icons_CLake_02-059

130416_LV_icons_CLake_03-251

130416_LV_icons_CLake_05-1172

130416_LV_icons_CLake_05-1001

130416_LV_icons_CLake_04-1487_SELECT130416_LV_icons_CLake_07-2071

130416_LV_icons_CLake_09-2855

130416_LV_icons_CLake_08-2690

130416_LV_icons_CLake_08-2434

130416_LV_icons_CLake_10-3063

130416_LV_icons_CLake_11-3304

130416_LV_icons_CLake_11-3347

I recently had the great pleasure of collaborating with Louis Vuitton.

Louis Vuitton’s Noe bag was originally designed in the 1930’s to carry 5 bottles of champagne. Can you imagine going out into the countryside with nothing more than a picnic blanket and 5 bottles of champagne in your bag?

I imagined a picnic in a vast, open landscape on a long hot Summer’s day, where the sweet afternoon rain cools down the earth and kisses your cheeks.

… I thought of my youth in Australia and walking for miles and miles without seeing another soul to the point where the landscape becomes a companion; wandering its magical expanses and seeking the perfect spot to rest…

… I recalled the haunting beauty of my favourite Australian artist Norman Lindsay’s Sirens and the evocative film, Picnic at Hanging Rock, which tells a story of schoolgirls entranced by the landscape.

Some 80 years on from its creation, the Noe bag continues to inspire the imagination to wander.